Cultivating a Travel Destination of Choice
Program: 8:00 - 9:30 a.m.
The Greater Vancouver Economic Scorecard 2018 identified international tourism as a promising source of potential economic growth in our region.
Destination British Columbia supports a strong and competitive future for B.C.'s tourism industry through destination management. In collaboration with Tourism Vancouver, they have been working on a Destination Development Strategy for the Greater Vancouver region to strengthen B.C.'s reputation as a destination of choice.
Join us for a presentation on the future of the tourism industry, how it is changing, along with strategies and initiatives for Greater Vancouver that are a result of the thoughtful engagement of numerous stakeholders.
Paul Mochrie, Deputy City Manager, City of Vancouver
Chris Peters, Executive Director, Tourism Burnaby
Ty Speer, President and CEO, Tourism Vancouver
Marsha Walden, President and CEO, Destination British Columbia
Moderator: Anne Murray, Vice President, Airline Business Development & Public Affairs, Vancouver Airport Authority